ibp integrated business planning retail

Integrated business planning for retail


Integrated business planning (IBP) for the retail and consumer goods industry

In today’s dynamic, disruptive retail and consumer goods market, quarterly business planning and forecasting across a number of unconnected systems won’t cut it. 

Businesses must anticipate and manage swings in supply, sales, demand, promotions, and customer preferences – all without disruption to operations and sales. The ability to predict, rather than simply respond, is increasingly critical. 

An Integrated Business Planning (IBP) strategy can help by unifying people, processes, and technologies across functions, breaking down silos to align data, drive communication and collaboration, link planning processes, and improve the accuracy of reporting. 

Ultimately, IBP can help retailers stock the right products at the right time at the right place at the right price, regardless of volatile market factors.

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Subject matter expertise

  • Contact Stephen Stephen+Wyss Stephen.Wyss@CohnReznick.com
    Stephen Wyss

    CPA, Partner - Consumer Industry Leader

  • Marisa Garcia
    Contact Marisa Marisa+Garcia marisa.garcia@cohnreznick.com
    Marisa Garcia

    CPA, Partner, CohnReznick Advisory

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This has been prepared for information purposes and general guidance only and does not constitute legal or professional advice. You should not act upon the information contained in this publication without obtaining specific professional advice. No representation or warranty (express or implied) is made as to the accuracy or completeness of the information contained in this publication, and CohnReznick LLP, its partners, employees and agents accept no liability, and disclaim all responsibility, for the consequences of you or anyone else acting, or refraining to act, in reliance on the information contained in this publication or for any decision based on it.