Integrated business planning for manufacturing

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Marisa Garcia

CPA, Partner, CohnReznick Advisory

Integrated business planning (IBP) for the manufacturing industry

In today’s dynamic, disruptive retail and consumer goods market, quarterly business planning and forecasting across a number of unconnected systems won’t cut it. 

Businesses must anticipate and manage swings in supply, sales, demand, promotions, and customer preferences – all without disruption to operations and sales. The ability to predict, rather than simply respond, is increasingly critical. 

An Integrated Business Planning (IBP) strategy can help by unifying people, processes, and technologies across functions, breaking down silos to align data, drive communication and collaboration, link planning processes, and improve the accuracy of reporting. 

Ultimately, IBP can help retailers stock the right products at the right time at the right place at the right price, regardless of volatile market factors.

Boost your business with integrated business planning (IBP)

Learn how integrated business planning (IBP) can unify your people, processes, and data, save you time and money, and leave you poised for greater efficiency.

The importance of agility in COVID-19 supply chain and omni-channel strategies

Most manufacturers, distributors, or retailers have had to quickly pivot and make unexpected decisions on sourcing, inventory planning, delivery, and risk management. Learn how real-time visibility across the organization and supply chain partners en

MANUFACTURING: Coronavirus-related challenges and opportunities in the manufacturing supply chain


Insights from our webinar on paradigm shifts, force majeure, and other coronavirus considerations for manufacturers, plus how integrated business planning can help.

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How manufacturers can better manage inventory, improve production, and lower overtime costs


The need for effective, timely financial planning has never been more pressing – or more challenging to meet. Effective planning requires manufacturers to carefully balance market forces like uncertain demand, global trade standoffs, and disruptive technologies with accurate forecasting of production and operations.

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Meet the team

Henrietta Fuchs

CPA, Partner, Manufacturing and Distribution Industry – Co-Leader

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Marisa Garcia

CPA, Partner, CohnReznick Advisory

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Jeffrey W. Rossi

CPA, CFE, Office Managing Partner– Connecticut Offices, Manufacturing and Distribution Industry – Co-Leader

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This has been prepared for information purposes and general guidance only and does not constitute legal or professional advice. You should not act upon the information contained in this publication without obtaining specific professional advice. No representation or warranty (express or implied) is made as to the accuracy or completeness of the information contained in this publication, and CohnReznick LLP, its members, employees and agents accept no liability, and disclaim all responsibility, for the consequences of you or anyone else acting, or refraining to act, in reliance on the information contained in this publication or for any decision based on it.